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Home > Brands > Rip Curl

Rip Curl

Rip Curl

Surfing in Australia in the late 60's was quickly becoming big business. Buying a good surfboard on the Victoria coastline, like the Bob McTavish Keyo surfboard, was incredibly difficult as demand was quickly outstripping supply. Based at Torquay Beach in Victoria, Doug 'Claw' Warbrick and Brian 'Sing Ding' Singer, saw a niche in the market and began... more

T Shirts & Vests

Cool and functional shirts and vests inspired by the fusion of fashion and surf. Featuring short sleeved...

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Shirts & Polo Shirts

Think of surf shirts, and you immediately think of the surfer's short-sleeve Aloha shirt or Hawaiian...

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Hoodies

This is the trademark surf gear worn by wave riders worldwide, and takes on a whole new complexion on...

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Jeans & Pants

Jean style trousers were first made in Genoa, Italy as they were created for the sailors of Genoese...

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Boardshorts

Boardshorts have evolved since the early Quiksilver surfing boardies developed by Alan Green and John...

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Jackets & Fleeces

Before the 1980s, anyone wishing to keep warm outside during extremely cold weather had no choice but...

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Socks & Underwear

It's unclear if socks were named after the longer legged stocking, or the Greek soccus, a type of low-heeled...

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Gloves & Scarfs

Gloves have been worn since ancient times for protection, elegance, and warmth. Needless to say that...

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Rash Vests

Rashvests are a long or short sleeve tops made of a thin layer of lycra/polyester which can be up to...

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Wetsuits

Wetsuits have been around since the 50's, when O'Neill and Bodyglove first developed neoprene wetsuits,...

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Jackets & Base Layers

When you are spending time on the snow slopes, snowboarding or skiing, you should ensure that you...

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Skate Shoes

In the early 1970s the skateboarding craze hit the USA. Skateboarding took off in California, the...

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Wallets

The most common styles of wallet in the modern era are bi-fold or tri-fold wallets. The bi-fold wallet...

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Watches

Since the 70s surfers and water sports enthusiasts craved for a watch that they could wear surfing,...

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Trainers & Skate Shoes

In 1917, the first sneakers were manufactured. They were mass-marketed canvas top and rubber soled...

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Sandals & Flip Flops

Sandals and flip flops have been worn for centuries by people living in hot climates, providing low...

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Rip Curl

Surfing in Australia in the late 60's was quickly becoming big business. Buying a good surfboard on the Victoria coastline, like the Bob McTavish Keyo surfboard, was incredibly difficult as demand was quickly outstripping supply. Based at Torquay Beach in Victoria, Doug 'Claw' Warbrick and Brian 'Sing Ding' Singer, saw a niche in the market and began to sell Rip Curl branded surfboards.

Wetsuits & Surf Gear

In 1969 the two Australian surfers were driven to develop the ultimate wetsuit for surfers in cold water conditions. Initially, the first Rip Curl wetsuits were simple in design, but through research and innovation the surfer's wetsuit quickly evolved. By the mid 70's the Rip Curl neoprene wetsuits were available in the surf shops in California, and at the end of the decade they were in the European surf shops.

Rip Curl also began to produce T-Shirts, boardshorts, hoodies, walk shorts, shirts and various items of surf wear and accessories. Surf lifestyle clothing had become extremely popular as surfers grew in numbers and people identified with the live-to-enjoy-life philosophy. The Rip Curl logo featuring the cresting wave clearly identified them with their audience and the surf company continued to grow.

Wave Rider Technology

Through the years Rip Curl has always kept its core surf appeal, through the cult of 'The Search', the classic surf lifestyle of constantly searching for the best waves that the world has to offer to achieve the ultimate rush, and also through Rip Curl's technological innovations developed for surfers. For example in recent years Rip Curl has developed state of the art surf wetsuits like the bomb which feature Elastomax and SlickSkin technologies, STL stitchless boardshorts for the ultimate comfort and fit, and the ATS - Automatic Tide System watches which at a glance allow the surfer to see what the tide is doing and when.

World Championship Sponsors

Rip Curl also sponsors riders across the globe from grommet to WCT pro. Rip Curl's current ASP WCT riders include Ben Dunn (Australia), Pancho Sullivan (Hawaii), Raoni Monteiro (Brazil), and possibly the next Australian to be the surfing world champion - Mick 'White Lightning' Fanning. Rip Curl and Rip Curl Girl continue to produce great technical surf and snow wear, and high quality surf clothing with great prints and branding. We have no doubt that Rip Curl will continue to push wave and snow riding to a new level.